PDX Parent took home six editorial, design and digital awards from the national Parenting Media Association on Friday, October 18, thanks in huge part to YOU, our faithful readers and followers. We love sharing the long days and short years with you.
Judges awarded silver medals for the photo and design of the May 2024 cover and the August 2023 article “Transcending Uncertainty” by writer Robin Lanehurst. PDX Parent’s popular social media presence garnered two gold medals: one for a short form reel on Hidden Creek West/Monkey Park and one for overall social media strategy. In the General Excellence categories, PDX Parent’s 2023 Welcome Guide took home a silver and 2024 March, April and May issues earned a bronze medal for overall general excellence, making PDX Parent one of the top city parenting magazines in the country!
Best Child Development & Parenting Article
Silver: “Transcending Uncertainty”
Winners: Robin Lanehurst, writer; Tiffany Hill,
managing editor; Denise Castañon, editor
“Vulnerable human reflection supplemented by expert sources and national data, packaged around clear action steps for readers makes this story about raising transgender children not just approachable but universal. A sidebar about state and local legislation makes it even more timely.”
Best Front Cover: Original Photo
Silver: May 2024 Issue
Winners: Tiffany Howard, Denise Castañon, Tiffany Hill
“The cover child looks like he’s having a great time and about to burst out laughing. His barely tied boots sliding to the side and crossed arms show personality. Sophisticated typographic treatment creates a unified page, with an eye-catching lead tease.”
Best Short-Form Video
Gold: “Hidden Creek Park West/Monkey Park Reel” (Instagram)
Winner: Meg Asby
“Beautiful video quickly helps the Instagram audience discover an interesting park that many of them might not know about. The voiceover is particularly good, conveying a friendly and personal tone that feels authentic and honest.”
Best Overall Strategy, Social Media
Gold: PDX Parent (Instagram, TikTok, Facebook)
Winners: Meg Asby, Tiffany Hill
“High-quality, short-form video and smart curation has helped the publication attract more than 58,000 followers across its social channels. Sponsored giveaways on Instagram generate revenue along with thousands of entries from readers. TikTok videos feature a great, authentic, first-person tone that feels appropriate to the platform.”
Ancillary General Excellence
Silver: Welcome Guide 2023
Winners: Denise Castanon, Tiffany Hill, Tiffany Howard, Rose Caudillo, Jill Weisensee
“The designers of the Welcome Guide demonstrated their ability to create an engaging pocketbook style guide that was easy to follow, easy to read and truly piqued interest for the areas highlighted under the “If you like categories.” They also used the insets strategically with visually appealing colors and consistent shapes that made it feel cohesive throughout the guide.”
General Excellence
Bronze: PDX Parent
Winners: Denise Castanon, Tiffany Hill, Tiffany Howard, Rose Caudillo, Jill Weisensee.
“This magazine has a satisfying mix of content that hits a lot of buttons, from travel to summer camp to the arts, with one issue devoted to theater, painting classes and more. Packages consistently have a strong set of entry points for a range of readers. The look is bright, upbeat and friendly, aptly representing the remarkable city where the audience lives.”
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